Strategies for Management of Reality TV Shows: A Case Study of Ghana's Most Beautiful
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UniMAC-GIJ
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Mass media is a means of communication that reach and influence large numbers of people. A medium is a 'channel of communication' - a means through which people send and receive information .. The printed word, for example, is a medium; reading a newspaper or magazine, where something is communicated to receivers on print. Radio deals with the audio reception of information dissemination through the FM Channel. Entertainment factor has proven to be pivotal in visual media, especially in television. The non- fiction programs and the episodes' serials and to the present yearlong running daily soaps, the change in television content is huge in terms of concepts, narration, production qualities as well as the distribution (Frank, 2003). Television is one of the most important and powerful media of the twentieth century. Since John Logie Baird invented television in 1926, it has commanded the attention of our eyes, ears, fears and dreams, and developing to be the key storyteller in the contemporary industrialized world (Gary & Lotz, 2012). The Ghana Broadcast Cooperation was established as Gold Coast Broadcasting System by colonial governor, Sir Arnold Hodson on 31 st July 1935. As the economic flood gates opened in the television industry of Ghana, a new age of entertainment insurgency is being observed. The television continues to inundate our screens and lives alike.
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